Join TeamGB and Panasonic to create a social campaign for the 2016 Rio Olympics.

Web design, branding/logo, social media assets.
Aqueduct Agency, TeamGB, Panasonic.

Branding: imperfect, pasionate, homemade. It's the wobbly union jack flag painted in time to see your favorite Team GB athlete.

I modified a base font in a painterly style making every element unique. This was used across the microsite, within and as part of the wider camaign on social media, branded products and clothing.

Existing UI modules from were modified to continue this theme within the #Superfans microsite.

A unique, fan centric site functioning as part of and in support of the offical sponser, Panasonic.

Now what?


Chris Kelly has a positive effect on the analogue world by using the theories of design to create art & digital products.

Chris has worked in agencies and in-house. Clients include Ross Noble, ActionAid UK, QPR, Gaydar & Mercedes-Benz.

I like yellow.